Facilitating Seamless Commerce between People and Things
We started with a dream back in 2013: find a way to take the pain out of paying for everyday items. A decade later and over 6 million users later, PayRange is on a mission to make everyday purchases convenient.
Our PayRange app lets you pay at machines with a simple swipe. No coins, no cash, just a clever little app that takes the hassle out of paying at machines so you can spend more time doing what matters most.
Because, let's face it: paying with cash and coins is a thing of the past. Get rid of the hassle with PayRange.
PayRange was founded by Paresh Patel, a veteran of the automated retail industry having previously founded companies on both the customer-side and the technology-side. While credit card solutions for machines have been around for two-decades, Paresh recognized that current solutions pencil out for just a small fraction of machines. Undeniably the benefits are compelling — double digit lift in sales — but the cost of such solutions is a barrier as evidenced by penetration in the low single digits. One day his car needed air and he stopped at a gas station only to realize the machine only accepts four-quarters … and he had three. He unsuccessfully searched the ashtray of the car, under the seats, asked around, and finally accepted he wasn’t going to be able to get the air.
It’s frustrating, and he realized the problem was not the price – the problem was he was just physically unable to make the purchase due to payment. Payment was the barrier to the sale, not customer demand.
PayRange is focused on eliminating payment as the barrier. We start not with the technology, but rather the operator’s realities and the user experience. First it must work for the operator, or there will be little deployment. Second, it must be simple or there won’t be many using it.
Click here to meet the PayRange Team.